Case history /

Pokè House

Poke house has its own scent identity

Pokè House joins the Integra Fragrances family. Its olfactory identity recalls the exotic universe to which the brand is inspired: upon crossing the threshold of the colourful Milanese stores, you are catapulted into another world, surrounded by palm trees and coconuts. The transparency of coconut water, the crystalline crispiness of an aloe chord, heady notes of frangipani, velvety creaminess of sandalwood are the protagonists of “Coconut Splash”. The memory of Hawaii in the city centre.

Services

Development and diffusion of olfactory identity

“Coconut Splash” catapults us into another world, surrounded by palm trees and coconuts.

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