Cheers! A life of bubbles with the new fragrance by Perrier-Jouët Italy, which accompanies the brand's events to enrich its sensory soul. “Anémone secrète” is an olfactory creation developed exclusively by Integra Fragrances to express the heritage of this historic house. An "Art Nouveau" fragrance but with a contemporary spirit, which embodies the freshness, elegance and naturalness of the brand. The fragrance was diffused by Integra Fragrances at the champagne corner Perrier-Jouët in Piazza San Marco, in the heart of Brera, set up for several consecutive editions of Milan Design Week.