18.05.2025

Integra Fragrances scents the 2025 Financial Times Business of Luxury Summit.

“Gilded Mirador” is the exclusive olfactory identity developed by Integra Fragrances for the 2025 edition of the Financial Times Business of Luxury Summit (18–20 May), held in Barcelona at the Hotel Arts.
On the occasion of this prestigious event focused on the future challenges of the luxury industry, Integra Fragrances created an immersive sensory experience by diffusing “Gilded Mirador” throughout the hotel areas dedicated to the summit. The fragrance, both sophisticated and radiant, blends citrus and spicy notes with a heart inspired by the Mediterranean aperitivo ritual. Its warm, enveloping base evokes the refined elegance of the Hotel Arts interiors, leaving a velvety and elegant trail.
“Gilded Mirador” defined the sensory identity of the 2025 edition of the Business of Luxury Summit, enriching the guest experience with a memorable and immersive dimension.

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